[boo_on_alaska]

Come on, man. I've worked in the corporate world (retired now). CEO's are surrounded by a small army of administrative types. I'm confident that the Alaska CEO didn't even open my letters. BUT .... in a functional organization, a complaint like mine would be forwarded immediately to the appropriate individuals for handling. Probably with a post-it attached, stating that the problem needs to be resolved so that the customer is HAPPY. The fact that Alaska can't (or won't) deal with a simple dispute tells me that they are completely dysfunctional.

So, the warning here is that if you like Alaska, and want to fly with them, then fine. But be aware that if *anything* unusual occurs on your trip, Alaska seems unable to deal with unusual and make it right. They give all appearances of NOT caring about customers and the problems that they (Alaska) create for them. A word of warning to the intelligent is (usually) sufficient.

And, sure, CEO's have a lot to deal with, but without customers, all that other stuff wouldn't be happening. There wouldn't be anything else to deal with. Happy customers are the life-blood of an airline. Without them, the airline is nothing, flying around empty planes.

Finally, this is the last time that I'll have anything to say about this. All you airline shills will be talking with yourselves after this post.